Taking the Long Way
Documenting the worlds hardest bike race and the adventure of suffering across forgotten landscapes.
The UAE is full of hidden gems, and with all due respect to Burj Khalifa, there are so many more interesting things to see & do. This is our selection.
(and we love to do lists.)
From a Slash LAB, to an amazing company.
The coolest bikes on the planet.
We ride bikes and we make bikes. But it’s not really just about bikes.
We make urban adventure machines, beautiful fixed gear and single speed bikes that get you from A to B while also looking really good.
Getting places is important, but who you go with and the community that is formed around the going is what gets us excited. Put simply, riding is an excuse for hanging out with good people and enjoying the freedom that a life behind bars offers.
Check them out.